digital analytics implementation
see what's actually working before spending more. your analytics should tell you which marketing makes money and which wastes it.
20-30% of your conversions are invisible right now. phone calls attributed to "direct." form fills never tracked. crm completely disconnected. some marketing builds the infrastructure that shows you what pixels miss.
infrastructure before ad spending
you can't improve what you're not measuring properly. we build tracking that captures calls, forms, chat, and crm revenue—not just pixel data that misses 20-30% of conversions.
website analytics evaluation
analytics audits
we find what you're not tracking: form submissions never recorded, calls showing up as "direct," crm revenue invisible to your ad platforms.
you get a clear diagnostic showing exactly which conversions you're missing and what it's costing you in wasted ad spend.
user interaction measurement
conversion tracking
know which ads bring in customers, not just clicks. we track phone calls, form submissions, live chat, email contact, and offline conversions.
when you can connect ad spending to actual revenue, budget decisions get obvious. cut what doesn't work. scale what does.
google tag manager setup
gtm implementation
proper gtm setup gives you independence from developers while actually improving data accuracy. add tracking, update pixels, test changes—without waiting weeks for technical help.
we implement it correctly the first time so your data tells the truth, not fiction.
insightful data visualization
reports that tell you what to do next
our reports answer the questions you actually care about: "where should i spend more?" and "what's driving sales?"
no more confusing dashboards nobody understands. you get plain language summaries: "google ads made you $12k this month on $4k spend."
google tag manager implementation
what is google tag manager?
gtm is your marketing control center—add, update, or remove tracking codes without waiting on developers or risking website crashes.
why most businesses get gtm wrong
gtm looks simple. that's deceiving. proper implementation requires expertise to ensure your data actually tells the truth. we implement gtm so you can:
- capture every important user interaction, not just pageviews
- connect tracking to actual revenue in your crm
- make decisions based on accurate data
stop guessing, start knowing
most businesses waste 40% of their ad spend on campaigns that don't work. some marketing ends the guesswork.
see what's actually working
proper analytics shows you exactly which channels, campaigns, and keywords deliver real business results. you'll know where each lead comes from and which marketing efforts deserve more budget.
stop wasting ad dollars
our analytics setup reveals exactly where waste is happening. one client was spending $8k/month blind. after we implemented proper tracking, they cut facebook, doubled google ads budget, and revenue went up 40%.
how we fix your data
we don't do cookie-cutter setups. here's exactly how we approach your analytics.
1. discovery
we dig into your business goals and current setup to find the gaps. we identify which business questions your data should answer but currently doesn't.
2. strategy
we create a plan that focuses on measuring what actually matters to your bottom line. no vanity metrics – we focus on the data points that drive actual marketing roi.
3. implementation
we handle the technical setup so everything tracks correctly. we set up the right tags, connect your advertising platforms, and make sure everything communicates correctly.
4. testing
we obsessively verify the data is accurate. we check every browser, device type, and user scenario to ensure your tracking never misses an important interaction.
5. reporting
we build dashboards that show you exactly what to do next. you'll get clear visuals showing exactly what's working, what's not, and what to do about it.
6. optimization
we continuously improve your setup as your business evolves. analytics isn't a "set it and forget it" solution; we ensure your data keeps delivering actionable insights.
simple, transparent pricing.
invest in data that pays you back.
audit
$500/one-time
- ✓ diagnostic of current setup
- ✓ identification of tracking gaps
- ✓ wasted spend analysis
- ✓ recommendation report
north star dashboard
$750/one-time
- ✓ live looker studio dashboard
- ✓ connects ga4 & google ads
- ✓ "no-nonsense" executive view
- ✓ ownership of your data
full foundation
$5,750/one-time
- ✓ complete wordpress build
- ✓ analytics infrastructure included
- ✓ technical seo foundation
- ✓ core web vitals optimized
frequently asked questions
straight answers about analytics implementation.
how will analytics actually help my business?
simple: analytics stops you from wasting money on marketing that doesn't work. instead of guessing, you'll see exactly where your leads come from. our clients typically see conversion rates improve by 30-50%.
what's the difference between your analytics and what i already have?
most businesses have google analytics but aren't tracking what matters. we typically find 40% of form submissions aren't tracked and phone calls show up as "direct" traffic. we build infrastructure that captures everything.
isn't google analytics free?
the tool is free; the expertise isn't. up to 80% of implementations are incorrect. working with us ensures your data is accurate and actionable, not just vanity metrics.
ready to see what's actually working?
stop spending blind. partner with some marketing.